User-defined outline with 11 sections.

Executive Summary

Masimba Gender Based Violence Support Centre (Pvt) Ltd is a Harare-based social enterprise created to deliver confidential, survivor-centred GBV support that is both mission-led and commercially sustainable. We provide 24/7 helpline access, walk-in counselling, legal clinic days, emergency safe accommodation partnerships, support groups, and institutional GBV training for NGOs, schools, churches, SMEs, and corporates across Harare, Chitungwiza, and surrounding peri-urban districts.

We are positioned to solve a clear and urgent service gap: survivors too often face delays, fragmented referrals, and re-traumatising interactions when they need immediate, practical support. Our model combines direct survivor care with fee-based institutional services so that low-income clients can receive subsidised support while paying clients and organisations help fund the centre’s long-term sustainability.

The business case for Masimba Gender Based Violence Support Centre

Our market is large, underserved, and recurring. We estimate at least 200,000 women and girls in our catchment area are at high risk of GBV each year, while several hundred institutions in Harare need safeguarding support, staff training, and response frameworks.

Masimba Gender Based Violence Support Centre is built to serve both needs at once.

• Survivor services: crisis triage, counselling, legal referral, and recovery support
• Institutional services: workplace and school GBV training, policy support, and safeguarding guidance
• Access channels: phone, WhatsApp, website booking, walk-ins, and partner referrals
• Operating base: central Harare office near public transport for discreet access

:::reassure Strong market fit
Our demand is not speculative. It already exists in daily helpline enquiries, walk-in counselling needs, and institutional requests for practical GBV prevention and response support.
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Our revenue model and commercial strength

We operate a blended revenue structure that protects impact while improving financial resilience. Revenue is expected to come from individual counselling, group therapy, corporate and NGO trainings, project grants, and service contracts.

Our commercial engine is built around high-trust, repeatable services that can scale without heavy infrastructure. That gives us a strong contribution profile and a clear path to break-even while preserving subsidised access for the most vulnerable survivors.

What drives the model

• USD 25 per 60-minute individual counselling session
• USD 120 per 2-hour group session for up to 12 participants
• USD 600 per full-day corporate or NGO GBV training
• Grant-backed and contract-backed service delivery for subsidised access
• Tele-counselling and digital intake to widen reach and reduce friction

By Year 1, we project USD 96,000 in revenue. By Year 3, revenue rises to USD 180,000, and by Year 5 we target USD 300,000 as we scale repeat institutional work and add a second centre.

Why investors should back this business now

Masimba Gender Based Violence Support Centre is led by a team with complementary expertise in social work, finance, counselling psychology, law, and digital outreach. I founded the business after more than eight years in GBV programmes in Harare, and the operating team includes Reese Johansson, a chartered accountant with 10 years of NGO and social enterprise finance experience; Morgan Kim, a Master’s-level counselling psychologist with 7 years of trauma and GBV counselling experience; Avery Singh, a registered lawyer with 5 years in family law and women’s rights; and Alex Chen, a communications and digital marketing specialist with 5 years in health NGO campaigns.

This is a capital-efficient social enterprise with real revenue lines, strong social relevance, and a credible expansion path. Our structure preserves mission alignment while allowing impact investors and lenders to support a high-need, high-trust segment of Zimbabwe’s service economy.

:::tip At a glance

• Business: Masimba Gender Based Violence Support Centre (Pvt) Ltd
• Location: Harare, Zimbabwe
• Legal form: Private limited company
• Funding ask: USD 40,000
• Year 1 revenue: USD 96,000
• Break-even: Month 4
• Year 3 revenue target: USD 180,000
  :::

Funding request and use of capital

We are raising USD 40,000 in blended capital to complete launch, protect early working capital, and reach sustainable monthly revenue. The structure is USD 10,000 founder equity, USD 10,000 concessional debt, and USD 20,000 from impact investors or grant capital.

The funds will be used to establish a secure, confidential service environment in Harare, fund the first months of operations, and build market visibility across digital and community channels. This capital is directly tied to execution, not expansion for its own sake.

Our funding priorities are clear:

• office setup and service readiness
• privacy, security, and client-safe access
• staff continuity during the ramp-up phase
• digital acquisition through WhatsApp, Facebook, search visibility, and a mobile-friendly website
• community referral development with clinics, schools, churches, and victim-friendly units

Financial outlook and repayment logic

Our financial model is conservative and commercially attractive. Gross margin remains above 75.0% across the forecast period, and profitability improves as counsellor time, group delivery, and institutional training are absorbed across a larger client base.

We break even at USD 6,000 in monthly revenue, which we expect to achieve by month 4. By that point, our revenue mix is sufficiently broad to cover operating expenses while continuing to serve subsidised survivor cases.

The five-year plan supports both sustainability and investor confidence.

• Year 1 revenue: USD 96,000
• Year 3 revenue: USD 180,000
• Year 5 revenue: USD 300,000
• Year 1 gross margin: 75.3%
• Year 1 net profit: USD 6,280

These results are driven by a model that balances direct service delivery with higher-margin institutional contracts. The combination reduces dependence on grants alone and creates a repeatable growth platform for Harare and, later, Bulawayo or Mutare.

:::warning What must go right in the first six months

• Paid counselling must build to steady monthly utilisation
• Corporate training must reach repeat conversion
• Referral partners must send consistent survivor traffic
• Grant and contract cash inflows must support subsidised care
  :::

Masimba Gender Based Violence Support Centre is therefore not a concept without traction. It is a structured, revenue-generating, survivor-centred business with a defined market, a qualified team, measurable unit economics, and a clear path to scale in Zimbabwe.

Company Description

Who We Are and What We Stand For

Masimba Gender Based Violence Support Centre (Pvt) Ltd is a Zimbabwean social enterprise based in Harare, established to provide immediate, confidential, and survivor-centred support to people affected by gender based violence. We serve Harare, Chitungwiza, and surrounding peri-urban districts through a central office located near public transport routes, making access easier for clients who are often under financial, emotional, and physical pressure.

We were founded to close the gap between crisis and care. Too many survivors in Zimbabwe are left to navigate violence, stigma, fear, and fragmented systems alone, especially when they need practical support in Shona, Ndebele, or English and cannot afford repeated referrals across multiple institutions.

Our mission is to protect dignity, restore safety, and strengthen long-term recovery for survivors of gender based violence through integrated counselling, legal support, emergency referral pathways, and empowerment programmes. We exist to make support accessible, responsive, and professional for women, girls, children, and men who have experienced physical, sexual, emotional, or economic abuse.

Our Legal Structure and Ownership

Masimba Gender Based Violence Support Centre (Pvt) Ltd is registered as a private limited company under Zimbabwean law. We operate with a strong social enterprise orientation and maintain formal partnership pathways with nonprofit and community-based actors so that subsidised services remain available to low-income survivors.

The ownership structure is intentionally mission-aligned:

• 60% equity is held by me, the founder and managing director
• 40% equity is reserved for mission-aligned social investors and impact partners

This structure allows us to preserve strategic control around survivor welfare, confidentiality, and service quality while still creating room for patient capital and long-term partnerships. It also gives lenders and investors a clear commercial entity with defined governance and accountability.

Founding Leadership and Governance

I founded Masimba Gender Based Violence Support Centre in Harare after more than eight years working in GBV programmes with local NGOs. I hold a Bachelor’s degree in Social Work and lead strategy, stakeholder partnerships, programme quality, and survivor-centred service design.

Our core leadership team combines finance, clinical care, legal expertise, and digital outreach:

• Reese Johansson, Finance and Operations Manager, is a chartered accountant with 10 years of experience in NGO and social enterprise finance, including donor reporting and audit processes
• Morgan Kim, Lead Counselling Psychologist, holds a Master’s in Counselling Psychology and brings 7 years of trauma and GBV counselling experience in clinic and community settings
• Avery Singh, Legal and Advocacy Officer, is a registered lawyer with 5 years of experience in family law and women’s rights
• Alex Chen, Digital and Outreach Coordinator, has 5 years of experience in communications and digital marketing for health-focused organisations in Southern Africa

Together, we operate with a clear division of responsibility that supports quality control, compliance, and consistent client care.

:::reassure Mission alignment
Our ownership and leadership model is designed to protect survivor trust.

• We keep confidentiality central to every client interaction
• We separate counselling, legal referral, and administration functions
• We maintain a service culture grounded in dignity, safety, and professional ethics
  :::

The Problem We Solve in Harare and Surrounding Districts

Our clients are survivors who need more than awareness messaging or one-off advice. They need a safe, reliable place where they can speak, be heard, and receive practical next steps without judgement or delay.

We primarily serve:

• Women aged 18–55 in high-density and peri-urban communities
• Girls and adolescents who need referral support through schools and youth groups
• Children affected by domestic conflict or abuse
• Men who are seeking help in a confidential and non-stigmatising environment
• NGOs, schools, churches, and businesses that need GBV policy support, safeguarding training, and referral pathways

The service gap is not only clinical. Many survivors face transport barriers, fear retaliation, social pressure to remain silent, and repeated exposure to institutions that do not understand trauma. We were built to respond to those realities in a way that is practical, culturally aware, and accessible.

What Masimba Delivers

Masimba Gender Based Violence Support Centre provides a coordinated service model rather than a single intervention. Our centre brings together crisis response, counselling, legal support, survivor empowerment, and partner referrals under one operational umbrella.

Our core offerings include:

• 24/7 helpline support for urgent triage and referral
• Walk-in counselling for immediate psychosocial support
• Legal clinic days for rights-based guidance and referral coordination
• Emergency safe accommodation partnerships for high-risk cases
• Support groups that help survivors rebuild confidence and peer connection
• Training and policy workshops for institutions that need stronger GBV prevention systems

This model allows us to meet immediate needs while also supporting recovery and prevention. It also creates a balanced client base, with subsidised survivor services supported by fee-based institutional work.

Service Positioning

We do not compete by offering the cheapest service. We compete by offering the most complete survivor pathway in our market, with one point of contact for counselling, legal support, and structured referral. That integrated approach is especially valuable in Harare, where many survivors must otherwise piece together help from multiple overstretched providers.

Our service approach is also deliberately bilingual and digitally accessible. We use online booking, WhatsApp click-to-chat, and social media outreach to reduce friction for clients who may be afraid to call openly or travel long distances for help.

Where We Operate and Why Harare

Harare is our launch market because it combines high population density, strong institutional demand, and an active ecosystem of schools, NGOs, churches, clinics, and employers that need GBV support services. Chitungwiza and the surrounding districts extend our reach into communities where access to confidential care is often even more limited.

Our central office location was chosen for three reasons:

• It is accessible by public transport
• It allows discreet client access
• It supports outreach to both survivors and institutional clients across the city

The centre is designed to grow from a single-city base into a multi-site social enterprise. Our five-year strategy includes a second centre in either Bulawayo or Mutare and a national tele-counselling platform serving clients across Zimbabwe.

Our Market Identity and Long-Term Direction

Masimba Gender Based Violence Support Centre sits at the intersection of social impact and service enterprise. We are structured to deliver mission-driven care while generating revenue from counselling, training, and project-based service contracts.

Our long-term direction is clear: we will remain survivor-centred, professionally managed, and financially disciplined. As demand grows, we will continue building a model that keeps low-income survivors supported while attracting institutions that need reliable GBV expertise, safeguarding training, and referral infrastructure.

What Investors and Partners Are Backing

Investors, lenders, and impact partners are backing a Zimbabwean centre with a real operating footprint, a defined leadership team, and a service mix that responds to an urgent social need. They are backing a business with a clear identity: professional GBV support for survivors, and practical risk management for institutions that need stronger prevention and response systems.

:::tip Why our model is resilient
Our business is built on two linked markets.

• Survivor-facing services create social impact and referral credibility
• Institutional services create cash flow and reduce dependence on grants
• The combination improves sustainability without compromising mission
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Masimba Gender Based Violence Support Centre (Pvt) Ltd is therefore more than a counselling office. It is a structured support centre for Harare and surrounding districts, built to deliver trusted care, measurable impact, and scalable growth in Zimbabwe’s GBV response ecosystem.

🔒 Continues in the full version

The remaining 9 sections of this document cover:

• Products and Services
• Market Analysis
• Competitive Analysis
• SWOT Analysis
• Marketing and Sales Strategy
• Management and Organization
• Operating Plan
• Financial Plan and Projections
• Funding Request

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