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Executive Summary

Zimbabwe Electrical & Plumbing Solutions (ZEPS) at a Glance

Zimbabwe Electrical & Plumbing Solutions (ZEPS) is a Private Limited (Pvt Ltd) electrical and plumbing services company based in Msasa, Harare, serving Greater Harare, including Borrowdale, Avondale, Highlands, the CBD, and Chitungwiza. We provide one-call support for electrical faults, solar backup systems, borehole pumps, geysers, indoor plumbing, emergency repairs, and planned maintenance for homes, offices, lodges, and light industrial sites.

We were built to solve a real market gap in Zimbabwe: too many customers still deal with late arrivals, vague quotations, incomplete workmanship, and no aftercare. ZEPS answers that problem with qualified technicians, written quotes, job cards, warranties, and 24/7 emergency response, all delivered under one accountable brand.

Our commercial model is already proven in the forecast. Year 1 revenue is USD 165,000, gross margin is 66.4%, and the business reaches break-even at USD 150,188 annual revenue, with break-even timing in Month 1 within Year 1. The forecast continues to USD 206,976 in Year 3 revenue and USD 255,589 in Year 5 revenue, supported by repeat service jobs, higher-value projects, and maintenance contracts.

Why the market is ready for ZEPS

Demand in Harare is driven by urgent, recurring property needs rather than optional spending. Homeowners need geyser repairs, wiring faults, pump installations, and leak response, while businesses need reliable maintenance to avoid downtime and disruption.

Our service area has enough depth to sustain growth well beyond Year 1. We are targeting a serviceable base of more than 20,000 households and 3,000–4,000 commercial properties in Harare that regularly need quality electrical and plumbing support.

:::reassure Revenue and funding signals

• Year 1 revenue: USD 165,000
• Break-even revenue: USD 150,188
• Year 3 revenue: USD 206,976
• Year 5 revenue: USD 255,589
• Total funding required: USD 45,000
• Debt service coverage ratio: 2.41 in Year 1, rising to 8.40 in Year 5
  :::

What ZEPS sells and who buys it

Our highest-demand services are emergency call-outs, small electrical and plumbing jobs, small projects such as rewiring and bathroom upgrades, and recurring maintenance contracts for offices, lodges, and managed properties. We also handle solar backup electrical work, borehole pump installations, geyser servicing, and indoor plumbing installations where electrical and water systems intersect.

Our buyers are practical, time-sensitive customers who value reliability over the cheapest quote. That includes homeowners aged 30–65 in middle- to high-density suburbs, small business owners, property managers, landlords, lodge operators, and light industrial workshops.

Our leadership and operating strength

ZEPS is led by Jordan Ramirez, a qualified electrician with 9 years of experience in construction sites, solar installations, and facilities maintenance across Harare and Mutare. Our operations supervisor is Alex Chen, a plumbing specialist with 11 years of experience in commercial plumbing, borehole systems, and hot water installations.

Reese Johansson, a bookkeeping professional with 7 years in SME accounting, payroll, and ZIMRA compliance, manages finance and administration. Morgan Kim leads sales, customer service, marketing, and key accounts, with prior experience in digital lead generation for home services.

That mix gives ZEPS a balanced structure: technical quality, field coordination, financial control, and customer acquisition are handled by people with direct operational experience.

Headline economics and investment case

ZEPS is designed as a cash-generating service business with disciplined margins and controlled overheads. Our gross margin remains steady at 66.4% across the five-year forecast, EBITDA rises from USD 19,560 in Year 1 to USD 47,267 in Year 5, and net income grows from USD 7,475 to USD 30,432 over the same period.

The business requires USD 45,000 in total funding, made up of USD 20,000 equity and USD 25,000 debt at 12.5% over 5 years. The capital is being used to launch with the right tools, vehicle, stock, and working capital so that service quality and response speed are never compromised.

:::tip Investment logic
Our funding request is matched to the economics of the business:

• USD 33,000 for startup equipment, vehicle, and initial stock
• USD 4,000 for launch marketing
• USD 8,000 for working capital reserve

This structure supports immediate trading, protects liquidity, and allows us to scale from the Harare base without overextending the balance sheet.
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Operational outlook

ZEPS is not built on a single large contract. We are built on a repeatable service engine that converts emergency demand, small projects, and maintenance retainers into predictable monthly revenue. That model gives us flexibility across residential, commercial, and light industrial work, while positioning the company for future expansion into Bulawayo.

Our service promise is simple and commercially strong: one call, one team, one accountable finish. That is the standard we are bringing to the market, and it is the reason the forecast supports stable growth, positive cash generation, and lender confidence.

:::warning Key risks we manage

• Price undercutting by informal operators
• Vehicle downtime and fuel pressure
• Delayed collections from some commercial customers
• Safety and workmanship risk on electrical and plumbing jobs
• Reputation damage from any poor service event
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ZEPS is therefore a focused, investable services business with real demand, visible operating traction, and a clear path from Harare market entry to broader Zimbabwean growth.

Company Description

Zimbabwe Electrical & Plumbing Solutions (ZEPS)

Zimbabwe Electrical & Plumbing Solutions (ZEPS) is a Private Limited (Pvt Ltd) company headquartered in Msasa, Harare, and built to serve the electrical and plumbing needs of households, small businesses, offices, lodges, and light industrial sites across Greater Harare, including Borrowdale, Avondale, Highlands, the CBD, and Chitungwiza. We operate in USD for quoting and accounting because that is the most practical currency for formal-sector clients and for procurement of parts, fittings, tools, and equipment.

ZEPS was founded to solve a specific and recurring problem in Zimbabwe’s urban service market: customers struggle to find reliable tradespeople who arrive on time, quote clearly, complete work to accepted safety standards, and stand behind the job after payment. We address that gap with a single, accountable service provider that combines electrical and plumbing capability under one roof.

Our Mission and Service Identity

Our mission is to deliver safe, responsive, and professionally documented electrical and plumbing services that reduce downtime, protect property, and give clients confidence in the workmanship they buy. We focus on practical outcomes, not vague promises, and every job is handled with the same standard of care whether it is a burst pipe, a tripping circuit, a solar backup installation, or a full bathroom retrofit.

We position ZEPS as a one-call solutions provider for clients who do not want to coordinate separate electricians, plumbers, and subcontractors. That model matters in Harare, where many properties require interconnected services such as geyser installation, borehole pump wiring, water reticulation, solar backup, and emergency fault response.

What we do every day

We install, repair, and maintain:

• Electrical wiring and fault diagnostics
• Solar backup systems
• Borehole pumps and related electrical controls
• Geysers and water-heating systems
• Indoor plumbing and drainage systems
• Emergency repairs for electrical faults and plumbing bursts
• Preventative maintenance for commercial and residential premises

Our clients receive written quotes, job cards, professional invoices, and workmanship warranties. That level of documentation is essential for landlords, insurers, office managers, property administrators, and business owners who need accountability as well as technical skill.

Ownership, Control, and Legal Structure

ZEPS is owned through a straightforward shareholding structure designed for control, flexibility, and capital raising. The majority shareholder holds 75% of the company, while two minority partners collectively hold the remaining 25%.

This ownership structure gives ZEPS a stable decision-making core while still allowing the company to benefit from partner support, industry links, and capital participation. As a Pvt Ltd, the company is structured for formal contracting, supplier credit, bank finance, and long-term growth.

Founding leadership

Jordan Ramirez is the founder and managing director of ZEPS. He is a qualified electrician with 9 years of experience in construction sites, solar installations, and facilities maintenance across Harare and Mutare, and he has managed technical teams on multi-unit residential projects. His role is to drive technical quality, business development, service standards, and growth execution.

The operational leadership of the company is built around practical trade expertise and finance discipline. Alex Chen serves as operations supervisor and plumbing specialist, bringing 11 years of experience in commercial plumbing, borehole systems, and hot water installations. Reese Johansson leads finance and administration with 7 years of experience in SME accounting, payroll, and ZIMRA compliance. Morgan Kim manages marketing, digital campaigns, and key accounts, drawing on prior experience in lead generation for home-services businesses.

Geographic Reach and Customer Focus

Our core market is Greater Harare, where demand is strongest for responsive service providers that can handle both emergency call-outs and planned maintenance work. We already target residential suburbs with higher repair and renovation activity, while also serving commercial clients that cannot afford long downtime from water or electrical failures.

Our customer base is clearly defined:

• Homeowners aged 30–65 in middle- to high-density and affluent suburbs
• Small businesses that need reliable repairs and preventative maintenance
• Offices, lodges, and hospitality properties that require rapid fault response
• Light industrial workshops with practical electrical and plumbing needs
• Property managers and landlords responsible for multiple units

We are not trying to be a general contractor for every building trade. We are focused on the recurring, high-frequency service work where speed, trust, and compliance create repeat business.

:::tip Why our combined model works
Our electrical and plumbing capabilities overlap in many real jobs. A geyser replacement may require both plumbing isolation and electrical reconnection, while borehole systems often need pump wiring, controls, and pipework. By owning both trades internally, we reduce delays, avoid handover disputes, and increase the value of each site visit.
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Our Operating Model and Brand Promise

ZEPS is built around a simple brand promise: one call, one team, one accountable finish. That promise is backed by uniformed technicians, transparent quoting, and 24/7 emergency response for faults and bursts.

We compete in a market where informal operators are common and quality is inconsistent. Our advantage is not only technical skill, but also the professional experience of dealing with corporate and residential clients who expect punctuality, safety discipline, and proper paperwork.

The standards we work to

We base our service delivery on:

• Safe installation and repair practices
• Clear scope definition before work starts
• Transparent pricing without hidden extras
• Warranty-backed workmanship
• Proper documentation for clients and insurers
• Fast turnaround on emergencies and routine repairs

That approach protects our reputation and supports repeat business, especially from landlords, estate managers, and commercial property owners who need dependable contractors they can call again.

:::warning Compliance and risk discipline
Electrical and plumbing work carries real safety and liability exposure. We manage that risk through qualified supervision, job cards, warranty controls, and careful adherence to accepted installation and repair standards.
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Why ZEPS Is Built for Investors and Finance Partners

ZEPS is structured as a scalable service business with a clear customer need, practical leadership, and a repeatable operating model. The business is designed to grow from a Harare base into nearby towns first, then into a broader Zimbabwean footprint as systems, brand trust, and fleet capacity expand.

The company’s appeal lies in its commercial clarity. We are not relying on speculative demand or a single large contract. We are serving an everyday market with constant replacement, repair, and maintenance needs, supported by multiple revenue streams and an operating model that can be expanded team by team.

Our long-term ambition is to become a trusted name in electrical and plumbing services in Zimbabwe, starting with Greater Harare and extending outward as we build capacity, client relationships, and repeat work. That growth path is grounded in real demand, practical execution, and a business model that matches the way property owners and businesses actually buy these services.

🔒 Continues in the full version

The remaining 9 sections of this document cover:

• Products and Services
• Market Analysis
• Competitive Analysis
• SWOT Analysis
• Marketing and Sales Strategy
• Management and Organization
• Operating Plan
• Financial Plan and Projections
• Funding Request

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