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Executive Summary

Executive Summary

Zim Urban & Safari Stays (Pvt) Ltd is a Zimbabwe-registered short-stay accommodation business based in Harare, trading in USD and built to serve tourists, business travellers, NGO workers, and diaspora visitors who want reliable, professionally managed stays in prime locations. We launch with fully furnished apartments and cottages in Avondale and Borrowdale, then expand into Victoria Falls from Year 2 to capture the country’s strongest leisure market alongside Harare’s recurring corporate demand.

We solve a clear market problem: guests often face inconsistent quality, weak internet, unreliable power, and poor host responsiveness when booking short stays in Zimbabwe. Our model addresses that gap with backup power, dependable Wi‑Fi, 24/7 guest support, hotel-style cleaning standards, and flexible self-catering accommodation at rates that undercut boutique hotels while maintaining a polished guest experience.

The business is led by me as founder and managing director, supported by Reese Johansson, Operations Manager with 8 years of hospitality experience, Morgan Kim, Finance and Admin Officer with an accounting diploma and 5 years in SME bookkeeping, and Skyler Park, Marketing and Guest Experience Lead with a degree in Marketing and 4 years of digital travel marketing experience. That leadership mix gives us the operational control, financial discipline, and digital reach needed to scale a branded short-stay platform rather than run isolated listings.

Why the opportunity is compelling

Zimbabwe’s accommodation market still has a major gap between informal Airbnb hosting and higher-priced hotels. Harare draws business travellers, NGO teams, and diaspora families throughout the year, while Victoria Falls attracts strong tourism traffic and higher-value leisure stays that support transfers, tours, and longer booking windows.

Our target market is large enough to support the initial portfolio and expansion plan. We estimate 20,000–30,000 potential short-stay guests per year across Harare and Victoria Falls who match our profile of privacy, convenience, and reliable service.

:::reassure
Our positioning is built around what guests value most in Zimbabwe:

• Reliability of power, internet, and access
• Comfort through clean, furnished, ready-to-live-in units
• Value compared with boutique hotel pricing
• Flexibility for business, family, and leisure travel
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Funding request and capital structure

We are seeking USD 55,000 in total launch and stabilisation funding. I am contributing USD 15,000 in equity, and we are raising USD 40,000 in external capital through debt and investor finance to complete the launch platform and fund the early operating runway.

The capital is being deployed into the assets and systems that generate revenue immediately: furnishings, appliances, solar and vehicle support, licensing and setup, branding, website assets, and working capital. This is a controlled launch, not a speculative property acquisition strategy.

:::warning
The launch year is an investment phase, not an immediate return phase.

• Year 1 net income is -USD 4,802
• Year 1 EBITDA is USD 4,198
• Break-even timing is approximately Month 24
• Year 2 net income turns positive at USD 13,588
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Headline financial performance

Our five-year model shows a clear path from launch-stage loss to strong profitability as occupancy, brand recognition, and direct bookings grow. Revenue rises from USD 66,000 in Year 1 to USD 241,428 in Year 5, with gross margin held at 86.4% across the forecast period.

The key financial story is disciplined scalability. We absorb the early startup burden, reach break-even at an annual revenue threshold of USD 71,561, and then expand into a much stronger cash-generating position as the portfolio matures.

At a glance

Metric	Value
Year 1 Revenue	USD 66,000
Year 2 Revenue	USD 95,997
Year 3 Revenue	USD 134,396
Year 5 Revenue	USD 241,428
Gross Margin	86.4%
Break-Even Revenue	USD 71,561
Break-Even Timing	Month 24
Year 1 Net Income	-USD 4,802
Year 3 Net Income	USD 36,084
Year 5 Net Income	USD 100,064

Why investors should take this seriously

Zim Urban & Safari Stays (Pvt) Ltd is not built as a casual host operation. It is a structured hospitality platform with defined brand standards, multi-channel distribution through Airbnb, Booking.com, and direct bookings, and a growth plan that moves from Harare to Victoria Falls as operating performance stabilises.

The business also benefits from a strong fit between customer needs and service design. Business travellers need privacy and stable connectivity, NGOs need predictable stays and professional handling, tourists need a safe and stylish base, and diaspora families need space, flexibility, and self-catering convenience. Our offer matches those needs directly, which is why the revenue model is centred on repeat bookings, guest trust, and ancillary income from cleaning fees, transfers, and upsells.

Investment outlook

Our forecast shows revenue growth of 45.5% in Year 2, 40.0% in Year 3, 35.7% in Year 4, and 32.4% in Year 5. EBITDA grows from USD 4,198 in Year 1 to USD 136,663 in Year 5, while net profit improves from a planned Year 1 loss to USD 100,064 by Year 5.

That performance is supported by a lean operating structure, USD-denominated trading, and a differentiated service proposition in a market that rewards reliability. Once Harare operations are stable, Victoria Falls becomes the next growth engine, improving brand reach and strengthening long-term investor value.

Company Description

Zim Urban & Safari Stays (Pvt) Ltd

Zim Urban & Safari Stays (Pvt) Ltd is a Zimbabwe-registered private limited company based in Harare, trading in USD and operating as a professionally managed Airbnb and short-stay accommodation business. We provide fully furnished, secure apartments and cottages in prime business and tourism locations, with initial units in Avondale and Borrowdale and a planned expansion into Victoria Falls in Year 2.

The business was established to serve guests who need more than a standard hotel room and less friction than managing a private rental themselves. Our core offering combines comfort, privacy, reliable connectivity, backup power, and consistent housekeeping standards for travellers who value predictability and convenience.

The market gap we are built to solve

Our guests often arrive in Zimbabwe with a clear expectation of quality, but face uneven accommodation standards across the short-stay market. They encounter weak internet, inconsistent electricity, limited self-catering options, and hosts who are slow to respond or difficult to reach.

We solve that problem with a branded accommodation model that is easy to book, easy to trust, and easy to repeat. Every unit is selected and managed for security, cleanliness, and guest readiness, with clear service standards across all properties.

Our guest profile

We primarily serve three customer groups:

• International tourists visiting Harare and Victoria Falls for leisure, couples’ travel, and small-group trips
• Business travellers and NGO workers who need practical stays of 3 to 14 nights with workspace, privacy, and stable internet
• Diaspora families returning home for holidays, funerals, weddings, and extended family visits, often requiring stays of 7 to 30 nights

These customers are willing to pay for reliability, but they still compare us against hotels, serviced apartments, and informal Airbnb listings. Our position is simple: we deliver hotel-like standards with more space, more flexibility, and stronger value.

Legal structure, ownership, and governance

Zim Urban & Safari Stays (Pvt) Ltd is structured as a Private Limited Company in Zimbabwe. The company is majority-owned by me, and the current capital structure is set to support disciplined growth, investor accountability, and lender confidence.

The business is financed through equity capital of USD 15,000 and debt principal of USD 40,000, for total funding of USD 55,000. This capital structure gives us the initial asset base, working capital support, and operating flexibility required to launch with quality standards intact.

Ownership position

• Majority shareholder: Founder and managing director
• Equity contributed: USD 15,000
• Debt raised: USD 40,000
• Total initial funding: USD 55,000

The ownership model is designed to preserve operational control while still allowing external finance partners to participate in the upside of a scalable hospitality platform. That structure suits the asset-light nature of the business, where brand consistency and occupancy performance are more important than owning every property outright.

Founding purpose and mission

I founded Zim Urban & Safari Stays (Pvt) Ltd to build a dependable short-stay brand that treats accommodation as a service business, not just a property listing. Our mission is to provide secure, beautifully presented, professionally run stays that make Zimbabwe easier to visit for business, leisure, and family travel.

We are not competing on room count alone. We are building trust through operational consistency, guest responsiveness, and a clear value proposition that fits the realities of Zimbabwe’s travel environment.

:::reassure
Our model is strongest when guests return, refer others, and leave high ratings.

• Clean, prepared units on arrival
• Reliable Wi-Fi and backup power
• Direct support before, during, and after check-in
• Flexible stays for both short business trips and longer family visits
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Where we operate and how we scale

Our administrative base is in Harare, with initial operations concentrated in Avondale and Borrowdale. These areas were selected because they combine access, security, business travel demand, and proximity to restaurants, embassies, commercial hubs, and transport routes.

We will expand into Victoria Falls in Year 2 because it is one of Zimbabwe’s strongest tourism corridors and creates a natural fit for our brand. The Harare portfolio builds operating discipline, while Victoria Falls opens a second revenue stream from leisure travellers, regional tourists, and higher-spend visitors.

Location strategy

• Harare: business travellers, NGO guests, diaspora families, embassy-linked and corporate stays
• Victoria Falls: leisure tourists, regional visitors, couples, and small groups
• Operational structure: small central admin office with property-level service delivery

This two-city model reduces dependence on a single market and creates a platform for future expansion into other high-demand Zimbabwean destinations.

What we sell

We sell furnished, short-stay accommodation with a service layer that makes the guest experience smoother than an ordinary rental. Our product mix includes apartments and cottages that are prepared for immediate occupancy, with professional housekeeping, guest support, and booking coordination across Airbnb, Booking.com, and direct channels.

We also generate ancillary income through cleaning fees, airport transfers, and selected upsells tied to the guest experience. That structure improves revenue per stay while keeping the core offer easy to understand.

Why our model is commercially attractive

The business is designed around a high-gross-margin hospitality model with controlled operating expenses and multiple booking channels. Our five-year projections show revenue rising from USD 66,000 in Year 1 to USD 241,428 in Year 5, with net income improving from -USD 4,802 in Year 1 to USD 100,064 in Year 5.

The path to profitability is realistic and measured. Break-even revenue is USD 71,561, and break-even timing is approximately Month 24, which reflects the ramp-up period required to stabilize occupancy, build review history, and establish repeat demand.

:::warning
The Year 1 result is a planned investment phase, not a failure of the model.

• Year 1 net income is -USD 4,802
• EBITDA in Year 1 is USD 4,198
• DSCR improves from 0.32 in Year 1 to 2.16 in Year 2
• Cash flow strengthens materially as occupancy and repeat bookings grow
  :::

Our operating identity

We are a hospitality business with a property-backed delivery model, but our real asset is the guest experience we repeat at scale. The company is built to standardise quality across multiple units, protect service levels, and create a recognisable Zimbabwean short-stay brand with strong investor discipline.

The founding leadership team supports that aim with relevant, working experience. I bring 6 years of experience managing furnished rentals and international guests in Harare. Reese Johansson, our Operations Manager, brings 8 years of hospitality experience, including management of a 20-room guest lodge in Victoria Falls. Morgan Kim, our Finance and Admin Officer, has an accounting diploma and 5 years in SME bookkeeping. Skyler Park, our Marketing and Guest Experience Lead, holds a degree in Marketing and brings 4 years of digital marketing experience with travel brands.

Together, we are building a company that can serve Zimbabwe’s growing travel demand with consistency, professionalism, and clear commercial discipline. Our focus is simple: premium-feeling short stays, responsive service, and repeatable performance in the markets that matter most.

🔒 Continues in the full version

The remaining 9 sections of this document cover:

• Products and Services
• Market Analysis
• Competitive Analysis
• SWOT Analysis
• Marketing and Sales Strategy
• Management and Organization
• Operating Plan
• Financial Plan and Projections
• Funding Request

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